Ecommerce

Ecommerce stores built to sell.

Shopify and WooCommerce stores for Kent and UK businesses — configured around your products, brand and how customers actually buy. Not a theme with your logo dropped in.

What an ecommerce build actually covers.

Whether you are launching your first online shop or replacing a store that has outgrown its platform, the goal is the same: a credible storefront, clear product structure, and a checkout that works on mobile. Below is what gets planned, built and handed over.

Shopify stores.

Shopify suits most product-led businesses that want a platform that just works. I configure the storefront around your brand, set up products and collections, connect payments and shipping, integrate essential apps and leave you with a store that is ready to sell — from £2,500.

See Shopify pricing

WooCommerce builds.

WooCommerce on WordPress gives you more flexibility and lower ongoing platform fees — useful when you need custom functionality or already run WordPress. Stores are built and styled properly, not bolted onto a generic blog theme. From £2,800.

Product & collection structure.

How products are organised directly affects whether people find what they want and complete a purchase. I plan collections, navigation, product page layouts and cross-selling so the store reflects how your customers actually browse and buy.

Payments, shipping & checkout.

Stripe, PayPal, Klarna, local delivery, collection-only, weight-based shipping — whatever your business needs. Checkout is configured and tested on mobile so customers are not lost at the final step.

SEO-ready from launch.

Every store includes proper page structure, metadata, schema markup and performance basics so Google can index your products properly. You should not need a separate SEO pass just to fix what the build missed.

SEO services

How a typical store build runs.

Most ecommerce projects follow a clear path from first conversation to launch. Scroll through each phase to see what is involved.

Discovery

Week 1

We start with your products, your customers and how you sell today. I’ll recommend Shopify, WooCommerce or a bespoke approach based on what you actually need — not what is easiest to sell.

Work involved

ProductsPlatformGoalsCompetitors

Structure

Planning

Before any design work, we map collections, navigation and the checkout journey. Getting this right early prevents expensive rework and makes the finished store much easier for customers to use.

Work involved

CollectionsNavigationCheckoutContent

Build

Week 2–4

The approved structure is built into a branded storefront: theme configuration, product uploads, payment and shipping setup, essential apps and SEO foundations. Everything is tested across devices before you see it.

Work involved

ThemeProductsPaymentsApps

Launch

Handover

Once you are happy, the store goes live. I handle domain connection, final QA and a walkthrough of how to manage products, orders and day-to-day store tasks going forward.

Work involved

Go liveTrainingAnalyticsSupport

What our
clients say

★★★★★
Wacky Playland
"Working with Michael on our new website was an excellent experience from start to finish. He was polite and professional throughout, always listened to what we wanted, and the final website exceeded our expectations."
Wacky Playland Indoor play centre, Kidderminster
View project

FAQ’s

Shopify stores start from £2,500 with byMichael. That covers theme setup, product and collection structure, payments, shipping configuration, essential apps and SEO foundations. WooCommerce stores start from £2,800. See the pricing page for full detail.

Shopify is easier to manage day-to-day and suits most product-led businesses. WooCommerce offers more flexibility on WordPress but needs more upkeep. I’ll recommend the right fit based on your products, budget and how you plan to run the store. Read the comparison guide for more detail.

Yes. byMichael is based in Faversham, Kent and builds Shopify and WooCommerce stores for businesses across the county and UK-wide. Most work is delivered remotely with clear communication throughout.

Most Shopify and WooCommerce stores are live within 2–4 weeks, depending on product count and how quickly content is ready. I’ll give you a realistic timeline upfront and flag anything that could slow things down early.

Yes. Whether you are moving from Etsy, another Shopify theme, WooCommerce or an old platform, I can migrate products, set up redirects and rebuild the store properly on Shopify or WooCommerce. Get in touch with what you have and I’ll recommend the best approach.

You will need product names, descriptions and photos — but you do not need everything polished before we start. I can guide you on what good product pages need and help structure content as we go. The clearer your product info, the faster the build.

Ready to talk about ecommerce for your Kent business?

Get a quote